Senior Manager of Consumer Planning - 58606BRPrimary Location: New York, NY
Additional Locations: CT-Hartford, MA-Wellesley, NY-New York, RI-Woonsocket Apply
You will work with the marketing, sales, and product teams to identify and evaluate potential value-added benefits that ensure Aetna's Medicare, Medicaid, and Public & Labor employee and retiree plans do more than simply take care of people when they are sick. For example, you may explore ways to help low income people improve their career prospects and work with our Medicaid Business Development and Community Development teams to craft approaches that help state governments provide greater support for their most vulnerable residents.
We are looking for someone who is passionate: passionate about helping people on their path to better health; passionate about helping Medicare members and prospects age actively; passionate about helping Medicaid members and prospects get more out of life; passionate about helping people turn their health ambitions, big and small, into achievements; and passionate about inspiring and guiding Aetna colleagues to think creatively about how best to make meaningful differences in people's lives.
Responsibilities will include:
Being an indispensable strategic partner to product development, sales, and marketing leadership by applying deep knowledge of the Medicare, Medicaid, and Public & Labor health plan categories and human behavior (including members, prospects, caregivers, and key influencers) to inspire and guide the development of innovative solutions that drive business results.
Being a thought leader and champion the role consumer understanding can play in identifying opportunities to show how Aetna's total approach to health and wellness can make a meaningful difference within communities and with individuals, such as tackling the Social Determinants of Health and helping Seniors pursue the life they love. Leading the process of developing and delivering on annual learning agendas. Ensuring the wide distribution of intelligence and insights: proactively connecting key partners with relevant insights.
Educating the business and marketing on existing knowledge and resources.
Driving continued innovation in the acquisition of new insights.
7+ years experience in client research role, or as account management role in research supplier side.
Track record of helping healthcare or wellness companies succeed
Curiosity about how best to improve peoples lives, specifically those who are most vulnerable and Seniors
Deep experience playing a leadership role in assisting the business and marketing to develop product and marketing solutions
Experience developing truly impactful insights based on deep understanding of the operational and economic realities of the business
Ability to share a compelling vision and champion individual projects, leveraging excellent oral and written presentation skills and effective stakeholder management, including senior executives
Experience managing productive client relationships (including internal clients,) with a track record of helping win business and being an indispensable consultant to senior clients and an inspiring presence to mid-level and junior staff
Strong project management skills, including successful budget management, procurement, and seamlessly bridging internal team members and vendor partners
Proven success articulating a vision for change and making it a reality, ideally within a large organization
Strong storytelling skills - the ability to review a presentation and spot inconsistencies in data, story, formatting is essential. PowerPoint, Excel, and document management skills are crucial; careful, thorough work is table stakes
Track record of developing and leading productive workshops
Experience marketing to multicultural and multilingual audiences is desired, but not essential
The highest level of education desired for candidates in this position is a Bachelor's degree or equivalent experience.
Functional - Marketing/Market Research/7-10 Years
Technical - Desktop Tools/Microsoft PowerPoint/7-10 Years/End User
Technical - Desktop Tools/Microsoft Word/7-10 Years/End User
Telework is not an option for this position
ADDITIONAL JOB INFORMATION
Aetna is about more than just doing a job. This is our opportunity to re-shape healthcare for America and across the globe. We are developing solutions to improve the quality and affordability of healthcare. What we do will benefit generations to come.
We care about each other, our customers and our communities. We are inspired to make a difference, and we are committed to integrity and excellence.
Together we will empower people to live healthier lives.
Aetna is an equal opportunity & affirmative action employer. All qualified applicants will receive consideration for employment regardless of personal characteristics or status. We take affirmative action to recruit, select and develop women, people of color, veterans and individuals with disabilities.
We are a company built on excellence. We have a culture that values growth, achievement and diversity and a workplace where your voice can be heard.
Benefit eligibility may vary by position. Click here to review the benefits associated with this position.
Aetna takes our candidates's data privacy seriously. At no time will any Aetna recruiter or employee request any financial or personal information (Social Security Number, Credit card information for direct deposit, etc.) from you via e-mail. Any requests for information will be discussed prior and will be conducted through a secure website provided by the recruiter. Should you be asked for such information, please notify us immediately.
58606Potential Telework Position: No Percent of Travel Required: 10 - 25%
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