Skip to main content

A new day in healthcare. Together, CVS Health and Aetna help people on their path to better health.

Multi-Channel Campaign Business Analysts/Tester

Primary Location: Hartford, Connecticut
Additional Locations: CT-Hartford
Come join our new and growing Digital Communications team.

Business Analysts (BA) are responsible for partnering with Product Owners, Campaign Managers and other team members in managing multi-channel campaigns (with a focus on email and SMS) .
Responsibilities will include requirements articulation, elicitation, and documentation we well as testing of the final campaign product. This position requires a detail-oriented individual who can follow defined processes while applying critical thought to determine when processes need to be updated. The candidate must be highly motivated, willing to quickly learn new tools and techniques, and able to work in a fast-paced environment with team members dedicated to ensuring the highest level of quality in campaign delivery.

Fundamental Components:
- Works in a fast paced and agile work environment.
- Gathers requirements to build and test communications programs/campaigns
- Performs QA on program builds created by other team members
- Provides feedback and status updates for every phase of the campaign implementation cycle
- Reviews and contribute to documentation knowledge base
- Maintains project timelines and status reports, communicates key milestones and risks to stakeholders.
- Identifies and communicates opportunities for process improvements.
- Works with entire team to ensure timely solutions for business owners

Background Experience:
Proven ability to work in fast paced environment.
Highly motivated individuals who would like to learn, take direction well, and grow within our organization.
Superior attention to detail and accuracy
Well-developed trouble-shooting skills
Excellent written and verbal communications skills
Excellent team collaboration skills
Ability to develop and follow test cases
Ability to handle multiple projects and escalate as appropriate
Experience with email marketing campaigns and healthcare background preferred.

Potential Telework Position:

Percent of Travel Required:
0 - 10%

EEO Statement:
Aetna is an Equal Opportunity, Affirmative Action Employer

Benefit Eligibility:
Benefit eligibility may vary by position. Click here to review the benefits associated with this position.

Candidate Privacy Information:
Aetna takes our candidate's data privacy seriously. At no time will any Aetna recruiter or employee request any financial or personal information (Social Security Number, Credit card information for direct deposit, etc.) from you via e-mail. Any requests for information will be discussed prior and will be conducted through a secure website provided by the recruiter. Should you be asked for such information, please notify us immediately.

Click To Review Our Benefits (PDF)


Jobs for you

Recently Viewed Jobs

You do not have any recently viewed jobs

Your Saved Jobs

You do not have any saved jobs

Sign up for Job Alerts

Join our Talent Community

At Aetna, we are pioneering a total approach to health and wellness and we need talented candidates like you to join our team. Become a member of our talent community to be the first to know about career initiatives that match your skills and interests as they become available, in addition to details on upcoming events, networking opportunities, and news about Aetna.

Join Our Talent Community

Sign up to receive information about job openings that are tailored to your skills and interests. Plus, get the latest career news from Aetna.