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Product Management (Healthcare)

Primary Location: Atlanta, GA
Additional Locations: GA-Atlanta
*Note this is not an IT position.

As a product manager, you’ll provide valuable, ongoing market insights for market leadership and set a product strategy that enables the local market to achieve their goals.

You will build strong relationships with the local market team, corporate business partners and marketplace that increase your awareness of emerging customer needs.

You’ll ensure the market has the right product mix that differentiates Aetna and helps our sales and account management teams win in the market by conducting competitive & market analysis, incorporate consumer insights, understand/apply benefit mandates and collaborate with market leadership to formulate market specific portfolio strategy and plan designs that maximize competitive advantage, sales and earnings

Fundamental Components:
Conduct competitive & market analysis, incorporate consumer insights, understand/apply benefit mandates and use this information to drive recommendations that maximize competitive advantage, sales and earnings.
Create data driven recommendations and drive consensus on product strategy that aligns with market goals and enterprise strategy.
Develop and maintain medical product portfolios for Aetna’s commercial business through a consultative, forward thinking approach with the local markets.
Design product portfolio to maximize competitive advantage, sales and earnings
Articulate product and market expertise to all stakeholders in strategy and planning sessions, and day to day interactions.
Demonstrate expertise on federal and state specific EHB rules and regulations, including all state-specific rules pertaining to HCR and product in assigned states
Effectively measure and communicate product performance; ensure we capitalize on greatest opportunity to maximum sales and earnings while simplifying our portfolio.
Enable product innovation by vetting new product concepts, facilitating dialogue to generate new ideas and raising those ideas for formal concept evaluation.


Background Experience:
Consultative, forward thinking, strong negotiator.
Strong communication and presentation skills.
Prior experience in medical product development and a detailed understanding of medical benefits required along with a financial understanding of profit, pricing and margin and how that is incorporated into the product strategy.
6+ years of related industry experience.

Additional Job Information:
In-depth understanding of the regulatory environment.Experience leading cross functional project management initiatives.Advanced communication/presentation skills.

Potential Telework Position:

Percent of Travel Required:
10 - 25%

EEO Statement:
Aetna is an Equal Opportunity, Affirmative Action Employer

Benefit Eligibility:
Benefit eligibility may vary by position.

Candidate Privacy Information:
Aetna takes our candidate's data privacy seriously. At no time will any Aetna recruiter or employee request any financial or personal information (Social Security Number, Credit card information for direct deposit, etc.) from you via e-mail. Any requests for information will be discussed prior and will be conducted through a secure website provided by the recruiter. Should you be asked for such information, please notify us immediately.


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